Chandler Content Marketing for Any Organization
Content without strategy is like a lamp with no lightbulb. High-quality content creation paired with a stellar marketing campaign strategy is necessary to stand out from the noise and reach your audience. As a leading digital marketing agency, we understand the importance of integrating services like SEO services and website design with branding agency expertise to craft messages that resonate.
Chandler is packed with “the next best thing,” but with Brafton’s data-driven approach to content marketing, you can elevate your brand, develop deep connections and reach real KPIs. Whether you’re a Chandler business looking for local SEO enhancements or a multinational company in need of a comprehensive SEO consulting strategy, our team has the skills and knowledge to support your goals.
Speak With a Brafton Expert:
By entering your email address, you agree to receive emails from Brafton in accordance with our Privacy Policy.
You may unsubscribe from these communications at any time.
Content Marketing for Chandler Businesses
Brafton was started in 2008 with a dream of solving marketing problems using content creation. Now, after 15+ years, we have offices in 3 continents and employees working across 6 continents. We provide content marketing packages that cover a full spectrum of needs, including blog writing, social media management, SEO consulting, ROI reporting and more. It’s simple — we help brands in Chandler, AZ retain customers and expand their reach, putting words to work.
But, the proof is in the pudding. Just ask the 60+ clients we’ve served in the Chandler area alone.
We Know What Makes Chandler Unique
Chandler is a vibrant place known for its outdoor activities, railway museum and shopping centers. As a city that’s just a stone’s throw from the Sonoran desert, you can find locals hiking, riding horses, biking or even taking a hot air balloon trip over and through the beautiful desert expanses. But, Chandler doesn’t just call to outdoorsmen — it also appeals to history buffs and shopping lovers alike. As a tribute to the trains that used to run through southwestern North America, the Railway Museum gives guests a peek into how folks used to travel. And, if people want to shop till they drop after learning about railroad history, they can do just that at the Chandler Fashion Center — one of the largest malls in Chandler, AZ.
For Chandler businesses looking to put themselves on the online marketing map map, our SEO experts are here to deliver. But, don’t just take our word for it. Hear from our Chandler-based clients.
Hear From Some of Our Clients:
How Our Video Team Helped Lasko Create an Online Self-Service Center
A Ground-Up Drupal Website Build for Amphenol Alden
$12K Worth of Traffic to 1 Stanford University Blog Post
A Full Suite of In-House Creative Content Services
As an extension of your in-house marketing team, we provide Chandler-based businesses with the full range of digital marketing services needed to transform their marketing efforts. From social media management to reputation management, our comprehensive services are designed to enhance your digital marketing strategy and solidify your presence in the competitive online market.
Content Writing
Our team of content writers works in lockstep with our content marketing strategists to create written content that is not only valuable and informative but also ranks highly on search engine results pages. Our written content always starts with data. We start the content creation process by conducting thorough industry research and competitive analysis to determine which topics and keywords are performing best in the industry.
Our writers take that information and craft content that is well-researched, engaging and valuable, ensuring your written assets showcase the real value you can bring to potential customers — even when they aren’t ready to make a purchase. Our writers are able to seamlessly switch gears and write across a range of content types and formats, from educational blog articles to thought leadership white papers, depending on your needs and objectives.
Search Engine Optimization
Search engine optimization (SEO) is the process of creating valuable content that engages users and encourages search algorithms to place your content at the top of search engine results pages.
As the leading SEO agency in the Chandler area, we help clients create compelling content that users actually want to consume. We write for people, not search engines, but we always follow SEO best practices in our writing to ensure you’re actually able to reach your target audience.
Our SEO services include:
- Local SEO.
- National SEO.
- Technical SEO.
- On-page SEO.
- Video SEO.
An effective SEO strategy plays a central part of your inbound marketing efforts. SEO helps drive organic traffic to your site, encouraging deeper engagement with your brand and, eventually, more goal conversions.
Graphic Design
Our team of graphic designers uses arresting imagery to bring the written word to life, drawing in more traffic, enhancing customer engagement and encouraging more conversions. Whether it’s through Facebook ads or interactive infographics, our designs will help you meet your specific marketing goals.
People tend to be visual learners, and nothing maximizes conversions (and your marketing ROI) more than building a dynamic content marketing strategy that includes graphic design.
Our graphic design services include:
- Interactive infographics.
- Formatted whitepapers, eBooks and more.
- UX design.
- Custom illustrations.
Our graphic designers are trained to deliver content that’s perfectly aligned with your branding guidelines, including appropriate incorporation of your color palettes, logos and symbols, fonts, sizes and other style considerations. Everything we help you produce will have the look and feel of your brand.
Video Production
Releasing video content is one of the easiest, most convenient ways to convey valuable information to your target audience.
Our video marketing products include:
- Animation.
- Explainer videos.
- Product demos.
- Testimonial videos.
Video works best when embedded into other forms of content (like blogs or landing pages) and distributed across all your marketing channels. We’ve found that this is the most effective way to maximize engagement and get the ROI you’re looking for.
Website Design
Think of your website as your digital storefront. In today’s digital-first business and consumer environment, customers are likely going to engage with your business online first and make a decision about your company based on that online experience — before ever engaging with your physical storefront or in-person reps.
Brafton’s web design team helps ensure that every potential customer has an excellent online experience to encourage them to deepen their engagement with your brand. We start by conducting a site health check to identify any issues that could be detracting from the user experience. We assess elements like brand consistency, searchability, page speed, navigation and more, all to ensure users can easily and conveniently find the information they’re looking for.
Armed with the results of the assessment, we work with your in-house teams to help you redesign your website. This entails balancing industry best practices with your unique needs to make sure your site experience is fast, convenient and enjoyable for all users.
Expertise in Every Marketing and Sales Channel
Our team of email, social media, and paid search strategists works with Chandler-based companies to maximize their brands’ exposure across the channels with the highest return potential. From search engine marketing to PPC marketing, we ensure your content reaches your target audience, driving engagement and conversions.
Email Marketing
Despite what the naysayers might have you believe, email is still one of the most effective marketing channels in the digital marketing space. Putting valuable content at the top of your subscribers’ inboxes remains a tried-and-true way to build brand awareness, drive website traffic and encourage goal conversions.
When you partner with Brafton, our dedicated email marketing strategists will handle all tasks across the entire life cycle of your email campaigns. We’ll help you craft conversion-worthy lead generation campaigns to build out your email lists, segment leads into targeted lists that reflect your customer base and craft campaigns that directly target the needs and preferences of your ideal customers.
All the while, we’ll establish a set of key performance indicators (KPIs) to help us track the performance of your campaigns and ensure we’re achieving the goals you want to see.
Social Media Marketing
An active presence across all (or at least most) social media channels is the hallmark of the modern, digitally savvy brand. Many of today’s consumers take to their favorite social media platforms when they want to learn about a brand. Facebook, Twitter and LinkedIn are today’s Main Street.
Brafton’s social media strategists use a winning combination of automation tools, social media expertise and industry best practices to optimize your presence across all relevant social media channels and build the most exposure possible for your content.
Our persona-based approach to social media marketing ensures your posts reach the right people at the right time, maximizing customer engagement and driving the right traffic to your site.
PPC Marketing
With a little extra money, pay-per-click (PPC) advertising turbocharges your content marketing strategy and drastically increases the chances of reaching your target audience. Paid channels earn you prime real estate for your campaigns, letting you optimize the right keywords with laser precision for more website traffic, greater brand awareness and a higher number of goal conversions.
Paid ads also return highly accurate information regarding the performance of your campaigns. Our paid strategists use this information to optimize your strategies and deliver even better results in future campaigns.
Marketing Strategy on Demand
When you partner with Brafton, you get to work with a dedicated content marketing strategist who will help you build a tailored marketing strategy that delivers real results. Our strategists evaluate your existing content strategy, making recommendations based on your goals and needs, and work in tandem with our in-house creative and production teams to bring your new digital strategy to life.
Build Your Brand With Flexible Package and Pricing Options
Our pricing model is based on units, with one unit equal to $100 of marketing spend. The beauty of the Brafton model is that units are completely flexible and customizable, meaning we can adjust our services to meet your evolving needs. Whether you’re in need of an SEO firm or a comprehensive digital marketing company, we’re ready to assist you.
We understand that our success is your success. We don’t nickel and dime, and we want to make sure you have all the information you need to build content strategies that deliver. In addition to our flexible packages, we also provide SEO tips and guidance as well as benchmark SEO reports and ongoing reporting — completely free.
