Delivering on Quality, Cost and Camaraderie for Oxford University Press
Oxford University Press (OUP), one of the world’s most respected academic publishers, was on the lookout for a content marketing partner that could help it attract new leads. They needed a team that could deliver high-quality assets across multiple formats, stay mindful of budget and integrate seamlessly with their own processes.
What set Brafton apart from the rest, according to our contact at OUP, was: 5-star client ratings, a flexible pricing model and a collaborative culture.
Together, we developed a diverse asset mix designed to engage and convert, including:
- 6 blog articles, each supported by in-depth Search Performance Briefs (SPBs).
- 3 infographics to simplify complex topics visually.
- 1 white paper to establish thought leadership.
- Ongoing strategic support to plan, create and distribute content effectively.
Our client highlighted the value of Brafton’s project management, describing their dedicated PM as “very proactive” and “quick to respond to requests and changes.” Beyond execution, OUP praised our professionalism and market expertise, noting, “They were very professional and understood the needs of our market.”
Our partnership with OUP reflects the essence of Brafton’s promise: delivering quality work, cost efficiency and a collaborative spirit that makes the process enjoyable.
Click the image below to explore one of the three infographics we created for OUP:

See how Brafton can bring strategy and creativity together for your brand.